Genesys Strengthens its Partner Program with Gvalidation to Drive Deployment of Quality Customer Service Solutions

Genesys announced a major addition to its partner certification options with its Gvalidated Application Integration initiative, and has also simplified its Partner Program to make it easier to locate partners with validated integrations.

"Today, Genesys' partners account for nearly two-thirds of our business, up from a little over 50 percent four years ago," said Paul Segre, President and CEO of Genesys. "We recognize the importance of our business partners and continue to invest in resources to help them."

Gvalidated Application Integration is designed to validate and recognize the applications that partners have developed and successfully integrated with the Genesys platform. Partners work with Genesys Product Management and Professional Services to test developed applications or integrations according to specific requirements.

Upon successful completion and documentation, the tested integration becomes branded as "Gvalidated," meaning that the application has passed the required tests, performed as expected, and has been developed according to recommended methodologies. Customers can be assured that the integration between a partner product and Genesys has been tested for both functional and technical soundness, and the product is expected to perform as designed.

Select group

Gvalidated status is highly selective. Genesys provides validates the partner’s architecture, design, testing processes, and documentation to ensure that the integrated software has adhered to and met Genesys standards. A Gvalidated Application is valid for two years and each application must be re-certified when changes or enhancements are made to an application.

Making life easier

Genesys has also simplified the Genesys Partner Program. Rather than applying to multiple programs, all Genesys Partners can participate in one coordinated program with multiple "a la carte" options. The Genesys Partner Program is the initial entry-point for all partners seeking a business relationship with Genesys. Partners join the program at a "tier" level that grants access and benefits accordingly.

Key elements of the new Genesys Partner Program include:

• Consolidation of the existing InterActs and InterWorks Partner Programs into a centralized program to provide greater flexibility for partners and help customers identify suitable partners.

• Gold Certification that recognizes the top partners with the skills and proven track records for deploying Genesys solutions.

• New Genesys resources for key industry-specific solutions through a process that identifies, assesses, and targets high value-add assets and provides go-to-market resources.

• Enhanced visibility for Partners in the soon to be released Partner Directory. This resource will make it much easier for customers to find the best Genesys partners for their needs.

"The Genesys Partner Program serves to underscore our singular focus on the customer service software market,” said Robert Koen, Director of Channel Marketing for Genesys. “Customers expect us to identify and recognize the partners who achieve our high standards. We added Gvalidated to help the contact center partner ecosystem flourish and give customers more choice and quality. We also simplified and consolidated the overall program to allow us to focus more resources on our best partners, and support our growing developer ecosystem.”

For more details on the Genesys Partner Program or applications for Gvalidated, visit www.genesyslab.com/partners